Medesthetics Magazine Says Dr. Wigoda is Social Media Savvy

Most businesses today are well aware of the benefits of social media in terms of brand building, enhancing your Internet presence, increasing web traffic, creating a community, becoming known as an expert  and capturing leads, all of which will result in an increase in your bottom line. Dr. Paul Wigoda, is no stranger to the world of social media says MedEsthetics, terming him as “social media savvy.”

In September of 2011, Fort Lauderdale, Florida plastic surgeon, Dr Wigoda launched a Facebook sweepstakes campaign to help increase his “likes.” The campaign ran for a period of two weeks, enticing his audience to join his online community to be entered to win a $250 gift card for use toward a future nonsurgical procedure; 10 runners-up received Victoria’s Secret gift cards ranging from $10 to $50.

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